Tidy up some text around logins and proposals

app/views/proposals/_encouragement_text.html.haml

@@ -7,7 +7,7 @@
     = "#{pluralize(@program.tracks.confirmed.cfp_active.count, 'track')}:"
     = "#{tracks(@conference)}."
   - if @program.cfp_open?
-    The submission period has begun
+    The submission period is open from
     %em.notranslate
       = @program.cfp.start_date.strftime('%A, %B %-d. %Y')
     and closes
@@ -16,9 +16,7 @@
     That means you have
     %b.notranslate= pluralize(@program.cfp.remaining_days, 'day')
     left!
-    Remember
-    %span.notranslate
-      = @conference.title
+    %span.notranslate #{@conference.title}
     will only be as good as the content you present. Submit early, submit often!
-  -else
+  - else
     The submission period is closed now.

app/views/proposals/new.html.haml

@@ -2,7 +2,7 @@
   .row
     .col-md-12
       .page-header
-        %h1 New Proposal
+        %h1 New #{@conference.title} Proposal
   - if @program.cfp_open?
     - if @program.cfp.description.present?
       .row
@@ -16,12 +16,12 @@
       - unless current_user
         %legend
           %span
-            =link_to('#signup', role: 'tab', 'aria-controls' => 'home', 'data-toggle' => 'tab') do
-              = ENV['OSEM_NAME'] || 'OSEM'
-              Account
+            = link_to('#signup', role: 'tab', 'aria-controls' => 'home', 'data-toggle' => 'tab') do
+              Create a Snap!Con Account
+
           %span.pull-right#account-already
-            =link_to('#signin', role: 'tab', 'aria-controls' => 'home', 'data-toggle' => 'tab') do
-              Already have an account?
+            = link_to('#signin', role: 'tab', 'aria-controls' => 'home', 'data-toggle' => 'tab') do
+              Already have a Snap!Con account?
       .tab-content
         .tab-pane.active{role: 'tabpanel', id: 'signup'}
 
@@ -36,22 +36,24 @@
                 data: { min_words: type.minimum_abstract_length, max_words: type.maximum_abstract_length }]},
                 include_blank: false, label: 'Type', input_html: { class: 'select-help-toggle' }
 
+              - @program.event_types.each do |event_type|
+                %div{ class: 'help-block event_event_type_id collapse', id: "#{event_type.id}-help"}
+                  %strong Directions
+                  %div
+                    = markdown(event_type.description)
+
               - if @program.languages.present?
                 = f.input :language, as: :select,
                   collection: @languages,
                   include_blank: false, label: 'Language', input_html: { class: 'select-help-toggle' }
 
-              - @program.event_types.each do |event_type|
-                %span{ class: 'help-block event_event_type_id collapse', id: "#{event_type.id}-help" }
-                  = markdown(event_type.description)
-
               = f.input :abstract, required: true, input_html: { rows: 5, data: { provide: 'markdown-editable' } },
                 hint: markdown_hint
 
               %p
                 You have used
                 %span#abstract-count #{@event.abstract_word_count}
-                words.  Abstracts must be between
+                words. Abstracts must be between
                 %span#abstract-minimum-word-count
                   0
                 and
@@ -63,13 +65,14 @@
                 = f.input :require_registration, label: 'Require participants to register to your event'
 
               %p.text-right
-                = link_to '#description',  'data-toggle' => 'collapse', id: 'description_link' do
+                = link_to '#description', 'data-toggle' => 'collapse', id: 'description_link' do
                   Do you require something special?
               .collapse#description
+                Tell us if you'd like to try something unique or interesting or need help in sharing your presentation online.
                 = f.input :description, input_html: { rows: 5 }, label: 'Requirements', placeholder: 'Eg. Whiteboard, printer, or something like that.'
 
             %p.text-right
-              = f.submit 'Create Proposal', class: 'btn btn-success'
+              = f.submit 'Submit Proposal', class: 'btn btn-success'
 
         .tab-pane{role: 'tabpanel', id: 'signin'}
           = render partial: 'devise/shared/sign_in_form_embedded'